Measurement services
Half of small-business analytics is broken before it starts — double-counted sales, tags that never fired, ten versions of "revenue." We set up your tracking properly and define the numbers that matter, so every decision stands on solid ground.
What we set up
GA4, pixels, and events configured correctly — or untangled if a past setup left them a mess.
We help you pick the 5–10 metrics that actually run your business, each with one clear, written definition.
We find the double-counting, missing orders, and broken tags silently skewing your numbers today.
Every step from ad click to paid order, measured — so you can see exactly where buyers drop off.
The process
01 · Review
We audit your current tracking and find where your numbers disagree with each other.
02 · Agree
One working session to settle definitions, owners, and targets — no jargon, no committees.
03 · Set up
Everything configured and fixed by us, and written down so it isn't locked in anyone's head.
04 · Verify
Numbers reconciled against your actual payouts before anyone signs off.
The deliverable
You leave with a simple metrics sheet that you, your team, and HuMun all share — so "revenue" means one thing forever, and the agent watches the right numbers from day one.
First things first
One to two weeks, a fixed price, and numbers you'll never argue about again.